“The Autokorjaamo.fi system is used by more than 650 car repair shops in Finland, including AD- and Motonet-korjaamot. Autokorjaamo.fi serves as a modern ERP system for car repair shops.
AD FIN Oy functions as the marketing and chain control unit, as well as the central administration hub for the repair shop business. Among other responsibilities, it develops digital services for repair shops, for which it has received international recognition from AD International.
For repair shops, the ability to measure customer satisfaction in real time and as an ongoing process is crucial. This ensures the highest possible quality customer experience. Customer survey data is utilized both in central administration and at individual repair shops, benefiting the entire organization.
AD FIN employs the BisLenz platform to measure and report customer satisfaction. After a visit to the repair shop, surveys are sent to customers in a specific cycle via SMS, directing them to the customer satisfaction survey. Through the reporting interface, AD FIN can monitor survey results in real time, receiving automatic alerts if an end customer provides a negative rating. These surveys can also be used in other contexts, such as online services or online chat.
The overarching goal for AD FIN Oy is to further enhance the measurement of customer satisfaction and improve the utilization of data in business support.
CEO Antti Valtavaara states, ‘We receive valuable feedback, which provides excellent data for developing our operations. It’s essential that we have a clear overall understanding of our customer satisfaction, and individual garages can directly verify their own situation through Autokorjaamo.fi. Technically, the service works exceptionally well, and we are pleased that the survey service is customized for our large number of different operational units.’